There are a few ways to build affiliate marketing sites. First, you can have a blog on some topic — like this one on internet marketing — and include affiliate links throughout the site that correspond to the subject matter of each post. You can also put up a very limited site, sometimes just a sales page, that promotes a single product. Sometimes marketers will promote information products this way. And, lastly, you can monetize your niche site with affiliate marketing. That’s what we’ll be talking about today.
What’s A Niche Site?
A niche site is a blog devoted to a single, narrow topic. It is informational in content but there’s room for affiliate reviews. You can also pepper your blog posts with prudently chosen affiliate links. And you can place banner ads or other graphic ads within the posts and in the sidebar.
When you pick your niche, you want to do a Goldilocks routine. You don’t want it too broad or too narrow. Like Goldilocks, you want it just right. So don’t pick “fitness.” That’s way too broad. And don’t pick “fitness for centenarians” because that will limit your audience too much.
Pick something like “fitness for people too busy to go to the gym” or “fitness for people who are more than 100 pounds or more overweight.” There are enough people who fall into the category. Enough of those people are internet savvy and will be looking there for solutions to their problems. And both of those niches would give a marketer plenty of information to offer as well as plenty of physical and digital products to sell.
Don’t Just Sell Stuff
Be sure to populate your blog with lots of information that’s helpful to your target audience. The search engines will love it but, more than that, your readers will love it. While being sure that you have create a robust site, monetize your niche site with affiliate marketing.
When you choose the products you want to promote, be creative and think like your readers. Want to offer resistance bands for exercising? That’s a great idea. But don’t forget that people who are too busy to go to the gym and people who are more than 100 pounds overweight probably won’t know how to use them. So sell them an instructional DVD, too.
Your readers won’t be in shape. So when they start to exercise, they’ll be sore. Sell heating pads and Ben-Gay.
Maybe they just won’t be into resistance bands. So sell them an exercise bicycle. Or a real bicycle.
Solve Your Readers’ Problems
If you want to monetize your niche site with affiliate marketing, here’s the key. Remember that the people seeking out and reading your blog are real people with real problems that cause them pain. Do what you can to solve the problem and end the pain.
Be sure the blog posts on your niche site contain helpful and accurate information. Suggest high quality products to your readers that will help them solve their problem. You’ll make sales and they’ll get help.
Do you monetize your niche site with affiliate marketing? Tell us how you’ve done it in the comments.