Once you get a visitor, you want to keep them. You want them to stay on your site, read your content, and get to know you. You want them to join your list or buy one of your products. And you want them to come back again and again.
Although you will always get surfers who come and go, the return factor — your visitor’s decision to come back to your site again and again — is largely in your control. Here are some tips to boost your return factor: